Our Company

Today more than ever, delivering business value is essential for clients. Our work must generate positive business outcomes: more revenue, new customers, greater market share, increased business from existing clients, or hypersonic speed in getting to market with new initiatives.

The Fig Tree Group develops brands and strategies that generate positive results, websites that are strategically designed to meet business goals, video presentations that powerfully motivate our clients’ customers to act, and targeted advertising that spends our clients’ money wisely.

From Procter & Gamble to B2B service providers, Carter Welch has successfully delivered business value for over 2 decades.  With marketing discipline and strategic insights gained from working with the world’s marketing giants, the strategy and design team from the Fig Tree Group generates extraordinary results for our customers.

Many companies can’t afford (or don’t want) a large in-house staff of marketing experts.  So the Fig Tree Group can serve as your offsite marketing department from strategy through execution or we can support you on individual projects. 

We provide strategy, design and implementation expertise in key marketing areas.  Visit our marketing services page to learn more.

The Fig Tree Group also proudly provides marketing strategy and design support to our strategic partner, Indivia.  Jim Hackett, Indivia’s founder and president is one of the world’s pre-eminent experts on individualized communications.  He is the author of Individualized Media Essentials: Marketing to an Audience of One.  A sought-after speaker on Direct Marketing, Jim has provided tremendous guidance to the Fig Tree Group.  We frequently work with Indivia on projects where we can lend our expertise and talent to provide support to his clients.